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Your Dry January will do amazing things for you, but it can do amazing things for others too. Every day 20 people in the UK die as a result of alcohol. Take on Dry January and help us change that. Help us save lives.

Why Dry January?

2020 was… not great. Many of us have spent it stressed out, scared and tired. We’ve found ourselves slipping into habits we wish we could break. It’s no wonder that many of us don’t feel much like ourselves.

That’s where Dry January comes in. 31 days alcohol-free. Your chance for a break. A reset. 31 days to try something new. Relax with a bath rather than a bottle. Throw off the sluggishness and reclaim your mornings. Shake off your funk and make time for that hobby you’ve missed. See your skin get brighter, your wallet fuller, your days busier. Feel your step get bouncier, your mind calmer, your nights sleepier.

Dry January isn’t about giving anything up. It’s about getting something back. Get your fun back. Get your calm back. Get your energy back. Get your you back.

Help change lives. Help families like Mali's.

Mali, now 18, lost her mum when she was far too young.

“I lost my mum twice, her real self and her physical self. Alcohol changes a person and it did just that to my mum, Kitty. She was clever, brave, inappropriately funny, generous and one of the most loving people there was. Ask anyone who knew her before she started drinking a lot and they wouldn't be able to agree more.

I would do anything to get my mum back. Anything. I don't want anyone else to ever go through what I'm going through, or to have this massive hole that's going to be within my heart for the rest of my life.

That's why I'm fundraising, because my mum deserves to be remembered for everything that she was. Don't get me wrong, she wasn't perfect, but who really is? I'm not saying she didn't hurt me because she did, but that was her alcohol side  I want to prevent alcohol harm and all the awful effects of it. Our drinking culture does  I believe  encourage and normalise this.

Did you know that 20 people in the UK die as a result of alcohol harm every day? That's not just statistics. That's a person. A person with aspirations, dreams, fears, faults, talents and their own unique personality. That's 20 communities broken.

So why aren't we doing more about it? I don't know, you tell me. But we can all start by doing a little thing. Whether that's being a listening ear, sticking to a sensible number of units or maybe even doing a sponsored Dry January. 

I love you mum, more than you'll ever know."

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